German advertising market recovers in April 2025 [Nielsen report]
According to Nielsen, in April 2025, German advertising market sees strong recovery, driven by growth in outdoor advertising and newspapers.
Vinted expands: German users can trade with the Netherlands from June
Vinted expands digital borders: German users can trade with the Netherlands from June 3, boosting second-hand market opportunities.
Perplexity partners with PayPal for AI-powered in-chat shopping amid growing AI competition
Discover how Perplexity’s new partnership with PayPal is transforming online shopping with AI-powered in-chat purchases. Learn how this innovation is redefining convenience in the race to dominate the generative AI space.
Germans are gaming more than ever: Why gamification in e-commerce will transform marketing in 2025
With over 37 million gamers in Germany, gamification can become strategic advantage for German e-commerce. Discover how e-commerce brands turn play into profit and 2025 gamification trends in online retail.
Klarna returns to human support after AI customer service challenges
Klarna is revisiting human support after challenges with AI customer service. Read about their chase and also about advantages and disadvantages of using AI in this area of business.
PayPal in-store payments launch in Germany
PayPal has launched in-store payments in Germany, offering tap-to-pay, cashback offers, and flexible installments. Read more inside!
How to improve online shopping experience: Criteo’s 2025 report reveals what shoppers really want
Criteo’s 2025 report reveals 76% of shoppers find ecommerce boring. Read their insights on how to improve the online shopping experience with personalization, discovery, and emotional engagement.
Startup e-dress launches Germany’s first designer fashion rental platform
Düsseldorf-based startup e-dress introduces Germany’s first rental platform for designer fashion. Read more inside!
Google Gemini AI is disrupting publishers: The end of search as we know it?
Google’s Gemini AI and AI Overviews are drastically reducing traffic to independent websites. Publishers worldwide report losses up to 90%. Here’s what it means for the future of journalism and online content.
Subscriptions in Germany 2025: HEY HOLY reveals shifting consumer trends
Pet food startup HEY HOLY reveals how consumer behavior toward subscriptions in Germany is shifting in 2025 – driven by convenience, flexibility, and trust.
Amazon tops the ranking of most valuable retail brands 2025
Discover the most valuable retail brands in 2025. Amazon tops the list again, while Germany’s Lidl and Aldi see sharp brand value growth.
Douglas implements AI agent alfred. to transform social media operations
Douglas integrates AI agent alfred. across all European markets to streamline social media workflows, boost efficiency, and drive data-based strategy.